With an estimated 700 million guests set to place a hotel booking online in 2023, now it’s more important than ever to streamline the web booking process. With this in mind, Premier Software have partnered with Journey Hospitality to implement a solution – onejourney®.
The innovative web booking platform pulls together management solutions, such as our Core by Premier Software®, ensuring clients can book spa facilities at the same time as their hotel stay. This integration has helped several Core clients increase the online revenue of their spa.
Old Thorns Hotel & Resort, a prestigious Hampshire site with over 40 years of success, had been a client with Premier Software for several years and was making the most of Core and its online functionality. However, back in 2022, they were looking to expand their online offerings to help bolster revenue further.
Thanks to Premier Software’s partnership with Journey Hospitality, Laura Meeson, Corporate Manager at Premier Software was immediately able to recommend onejourney®. This all-in-one online platform’s effortless integration with Core pulls through spa packages, booking times, and promotes related upgrades. Best of all, this occurs seamlessly throughout the client journey, increasing opportunities to upsell items with its conversion-led design.
Laura explained to Katherine Compton, Spa Manager at Old Thorns Hotel & Resort, the benefits of onejourney® and how it would fit the needs she had. Following a meeting and demonstration with Lisa Buttle, sales and partnership director at Journey, Katherine went live with onejourney® in August 2022.
In just the first month, the integration helped grow their profits tenfold, from July’s £484 to August’s £4,816. In five months, online revenue takings had increased to £33,297 compared to £19,160.50 from the previous five months. That is a staggering 245% increase in revenue takings. Less than one year on, the platform continues to help the business and its clients by linking all areas of hotel operation into one booking journey.
It isn’t just Old Thorns that have benefitted from onejourney®. Doubletree by Hilton Hotel & Spa (Chester) went live with their integration in October, resulting in an incredible 378% upsurge in spa profits by Christmas, whilst Stratton House Hotel and Spa benefitted from a 297% increase over the same period. Will your spa reap the rewards, too?
To benefit from Core and its integration with onejourney®, visit: www.premiersoftware.uk/about-us/partners/onejourney/
